Eyes & Optics to Celebrate a Prestigious Trade Publication Recognition with Designer Trunk Show and Sale

Eyes & Optics

June 1, 2015

Eyes & Optics to Celebrate a Prestigious Trade Publication Recognition
with Designer Trunk Show and Sale

Local, independent and unique optometry practice will host largest sale event of the year

Click to Tweet: (http://ctt.ec/dweJG): .@EyesandOptics to Celebrate a Prestigious Trade Publication Recognition with #Designer #TrunkShow and #Sale

LAS VEGAS – Eyes & Optics, an independent eye care and eyewear boutique, is a top finalist in an annual competition held by one of America’s top optical trade-publications. The well-established practice, locally owned and operated by acclaimed optometrist Dr. Edward J. Malik, will be honored in the July/August 2015 issue of the magazine. In celebration, Eyes & Optics will host an all-day trunk show open to the public on Saturday, June 20, offering optical frames by designer brands including Bellinger and Maui Jim at special pricing, and designer clearance pieces at 50%-70% off.  This will be the boutique’s largest sale of the year. Embargoed by the magazine until late June, the coveted award will be formally announced during the trunk show.

The annual contest highlights the country’s best, most creative optical businesses. Magazine staff and a panel of expert judges critique the businesses’ exterior and interior appearance, marketing ingenuity, and overall creative approach. Comprising 2,085 square feet of retail space, Eyes & Optics features a rock ‘n roll themed décor including exposed white brick walls, distressed repurposed furniture, concrete floors and theatrical stage lighting, while showcasing nostalgic rock show posters and vintage celebrity eyewear ads. In addition, Eyes & Optics’ eyewear display area boasts a poker table with specialized lighting to test eyewear glare for gaming industry professionals.

Dr. Malik’s rock ‘n roll style translates to his backstage-like approach to optical care, as he is known for devoting personalized time to his patients while utilizing the most advanced optical equipment in the industry, and providing detailed eye care consultations. Recognized as one of the top optometrists in Las Vegas, Dr. Malik has been serving the eye care needs of Southern Nevada for more than 25 years, and caters to an elite clientele ranging from high-profile celebrities to top corporate executives. He is a trusted expert in optometry and specializes in carrying the latest industry fashion trends.

“We are very excited to be honored by such a prominent publication and thrilled to announce the award at our trunk show event on June 20,” says Dr. Edward J. Malik of Eyes & Optics. “It means a lot to us to be recognized for creating a retail space that is one of a kind, featuring the world’s top independent designer brands, while providing exceptional service including VIP executive care.”

About Eyes & Optics
Dr. Edward J. Malik established Eyes & Optics, Ltd. on Rainbow Blvd. in 1987, which quickly became known as the trend-setting, cosmopolitan optical shop in the valley. Eyes & Optics has been featured in “Exclusively Las Vegas,” “Best Places in Las Vegas,” “Vision Monday,” “944”, “Luxury Magazine” and on the cover of “Eyecare Business Magazine”. Dr. Malik is on the forefront of cutting edge eye technology, which is why he is listed in “America’s Best Optometrists” and ranked as one of the “Top 25 Optometrists” in Nevada by The American Society of Healthcare Professionals.

Providing top quality, full service eye care and designer eyewear since 1987, Eyes & Optics is located at 2261 South Rainbow Blvd. and 11035 Lavender Hill Dr., Suite 180 in Downtown Summerlin. A renowned physician and expert in the latest eyewear styles, Dr. Edward Malik, O.D and his highly skilled team provide wellness eye exams, diabetic screenings, specialty contact lenses, bifocals, astigmatism and dry eye solutions. In addition, Eyes & Optics features Optomap Retinal Imaging, LASIK management, Restasis and Latisse therapy. Eyes & Optics boasts a clientele that includes celebrities, politicians, industry leaders and hipsters. For more information, call (702) 254-0332 or visit Eyes & Optics online at www.eyesandopticslv.com or on Facebook at EyesandOpticsLasVegas and Twitter at @EyesandOptics.